Tennis Fashion: The Evolution of Style on and off the Court


Tennis fashion has come a long way since the early days of the sport. From the all-white attire of the past to the vibrant and stylish outfits seen on the courts today, tennis fashion has evolved to become a statement of style both on and off the court.

In the early 1900s, tennis players were expected to wear the traditional all-white attire, which consisted of long-sleeved shirts, flannel trousers, and ankle-length skirts for women. These outfits were not only seen as acceptable but also practical for the game. However, as the sport gained popularity, players started to bend the rules and introduce subtle changes in their attire.

One significant change that revolutionized tennis fashion was the introduction of shorts for men. In the 1930s, players like Fred Perry and Bunny Austin embraced shorts as an alternative to trousers, giving a more relaxed look to the sport. This deviation from the norm opened the door to further changes and innovations in tennis fashion.

The ’60s and ’70s brought a new wave of style onto the courts. Players started to experiment with bright colors, bold patterns, and self-expression through their clothing choices. Tennis legends like Bjorn Borg and John McEnroe were known for their headbands, colorful sweatbands, and short shorts. It was a time when tennis fashion became a way for players to project their individuality and personal style.

One of the most iconic fashion moments in the history of tennis was when Andre Agassi stepped onto the court in his denim shorts at the 1988 French Open. Agassi’s rebel style challenged the traditional tennis fashion norms and became a symbol of breaking free from the establishment. His bold and unconventional look not only caught attention but also sparked a conversation about self-expression and style in the sport.

As tennis continued to evolve, so did the fashion associated with it. With the rise of professional tournaments and the media’s focus on the players, their on-court outfits started to have a significant impact on fashion off the court as well. Tennis stars like Serena Williams and Maria Sharapova became fashion influencers, collaborating with top fashion designers to create their own lines and being seen in the front row at major fashion shows.

Modern-day tennis fashion combines functionality, style, and innovation. Players now have access to advanced fabrics that wick away moisture, provide sun protection, and allow for ease of movement. Designers have become more experimental, pushing the boundaries of traditional tennis fashion. The skirts have gotten shorter, prints have become bolder, and even athleisure-inspired outfits have found their way onto the court.

Off the court, tennis fashion has seamlessly blended into everyday wear. Brands like adidas, Nike, and Lacoste have capitalized on the popularity of tennis by creating stylish collections that are not only functional for the sport but also fashionable for everyday activities. The classic polo shirt, inspired by tennis fashion, has become a staple in modern men’s and women’s wardrobes.

Tennis fashion has come a long way from the all-white outfits of the past. It has evolved into a platform for self-expression, individuality, and innovation both on and off the court. From the rebellious denim shorts of Andre Agassi to the stylish collaborations between tennis stars and fashion designers, tennis fashion continues to make a statement and shape the world of style.