VeeFriends and Mattel Collaborate For Masters of the Universe Figures

Mattel’s Masters of the Universe and VeeFriends are collaborating to produce a special-edition Masters of the Universe Origins Skeletor & VeeFriends Skilled Skeleton 2-Pack and mini-comic.

What is the new VeeFriends x Mattel collaboration?

The collaboration sees Mattel teaming up with VeeFriends, a contemporary entertainment company created by entrepreneur Gary Vaynerchuk. The partnership will see the creation of the “Skilled Skeleton,” a character that “symbolizes VeeFriends’ mission to inspire optimism, accountability, and kindness,” alongside Skeletor from Masters of the Universe.

As part of the collaboration, VeeFriends — which typically has dealt more with trading cards and plush collectibles — will release a physical collectible for the toy. The Skilled Skeleton figure will come packaged with a “Filmation Skeletor” from the Masters of the Universe Origins line.

The figures will be available for pre-order exclusively on the Mattel Creations site beginning on October 6, 2023 at 12 p.m. EST. The two-pack will retail for $45.00

More details on the two-pack of figures can be seen below:

  • Skilled Skeleton glows in the dark and comes with six swappable hands, removable hood, armor and a shareable VeeFriends flex chain.
  • Masters of the Universe Skeletor includes three swappable heads for his multiple moods, five swappable hands, Sword of Power, Havoc Staff, and hood and armor.
  • Both Skilled Skeleton and Skeletor’s heads are interchangeable. 
  • Each character in this special two-pack collaboration also has swappable “heart” and “rock” hands and 16-plus points of articulation. 
  • The figures are packaged in a custom box with sliding slipcovers and a mini-comic. 

Images of the two figures can be seen below: